Giridhari Homes
We developed a modern brand identity system enhancing recognition, consistency, and communication across digital and physical touchpoints.
Year
2024
Client
Logba Group
Work type
Visual Identity
"They transformed our brand with clarity, intention, and remarkable precision that exceeded every expectation."
Chief Brand Officer
Logba group partnered with us to rebuild their brand identity as they expanded into new digital health services. They needed a visual system that conveyed trust, innovation, and calm clarity while supporting their transition into a broader, more accessible wellness platform aimed at both patients and healthcare professionals.
Their previous identity lacked cohesion and failed to communicate the emotional reassurance necessary in wellness. Marketing materials were inconsistent, and digital assets didn’t support scalability. Logba required a refined system that balanced medical professionalism with a warm, human-centered feel, ensuring messaging consistency across campaigns, product lines, and patient-facing digital touchpoints.
We delivered a complete identity system including typography, color palettes, iconography, and digital guidelines that unified every touchpoint. The new brand improved communication clarity, strengthened user trust, and equipped the team with a scalable visual foundation to support future campaigns, partnerships, and new product launches across their ecosystem.
